Seattle, Washington –September 9, 2024 – D2E Labs Ltd. (“D2E Labs”), a leading
provider of marketplace services through its operating platform Market Defense LLC
(“Market Defense”), announces the acquisition of Lunge Marketing LLC (“Lunge
Marketing”), a renowned full-service marketplace agency with a proven track record
in data-driven strategies and large client account management.
Following the strategic acquisition in March 2022 of Market Defense, the leading
Marketplace services platform dedicated to the Beauty sector, the latest acquisition
of Lunge Marketing significantly enhances D2E Labs’ offering of comprehensive
solutions tailored to large brands, delivering a service model fully adapted to their
marketplace needs across a broader range of categories.
Lunge Marketing brings a team of experienced Amazon and marketplaces experts
with deep knowledge of the Durables and Lifestyle sectors. The team has a strong
reputation for helping large brands achieve their marketplace goals, from product
launches and marketing campaigns to advertising optimization and fulfilment
solutions. Their deep expertise in Programmatic Marketing and 1P expertise
strategies has attracted numerous enduring partnerships with some of the top
brands in their field, providing significant advantages to the entire D2E Labs group.
Lunge Marketing clients will now benefit from Market Defense’s and D2E Labs’
cutting-edge technology, industry-leading processes, powerful backbone of shared
services, added Brand Protection and Logistics support, and an expanded
geographical footprint, enabling streamlined global expansion across all relevant
marketplaces.
“We are thrilled to welcome the talented team at Lunge Marketing to the D2E Labs
family,” said Charles Tellier, CEO of D2E Labs. “The know-how that Lunge Marketing
brings in its key categories perfectly complements our existing suite of services and
industry expertise. Together, we are even better positioned to help our clients thrive
in this dynamic and competitive environment.”
Trisha Hubbard, President of Lunge Marketing, expressed her enthusiasm for the
partnership, adding, “We are excited to join forces with D2E Labs and contribute to
their continued growth and success. Our shared commitment to client satisfaction
and delivering exceptional results will create a powerful offering for brands looking to
excel on Amazon and other marketplaces worldwide.”
About D2E Labs
D2E Labs is a leading provider of marketplace services, helping brands achievesuccess on the major marketplaces globally. Through its flagship initial platform
dedicated to the beauty space, Market Defense, the company offers a
comprehensive suite of services, including data and insights, account management,
product listing optimization, advertising management, content creation, brand
protection and more. D2E Labs is headquartered in London, UK, but majority of
operations and activity sits in the US, making it one of the few truly global
marketplace service providers, able to address clients’ desire for integrated global
marketplace support.
For more information about D2E Labs, check out www.d2e-labs.com.
About Lunge Marketing
Lunge Marketing is a full-service marketplace agency specializing in helping brandsin the Durables and Lifestyle categories achieve their growth objectives. The
company offers a data-driven approach to Amazon marketing, utilizing a deep
understanding of the platform and best practices to deliver measurable results.
Lunge Marketing is headquartered in Seattle, Washington, and has a team of 20
experienced marketplace experts passionate about helping clients succeed.
For more information about Lunge Marketing, check out
https://www.lungemarketing.com.
About Market Defense
Market Defense is the premiere, most sought-after partner for prestige beauty and
other consumer passion brands seeking to protect brand equity and drive profitable
growth on global marketplaces. Market Defense provides a full suite of services
including Account Management, Brand Protection & Legal, Logistics & Operations,
Advertising, and Creative, solving most complex marketplace challenges globally.
Market Defense is headquartered in Seattle, Washington, and has a team of 45
experienced marketplace experts passionate about the beauty space, located in the
US, Europe and Latin America.
For more information about Market Defense, check out http://marketdefense.com.
Contact:
Charles Tellier, CEO, D2E Labs